NPR National Public Radio
Posted: Thu Apr 11, 2024 7:17 pm
Things are heating up with NPR, the Rs are hell bent on defunding it and PBS too. A hit piece from a longtime employee:
https://www.thefp.com/p/npr-editor-how- ... icas-trustI’ve Been at NPR for 25 Years. Here’s How We Lost America’s Trust.
Uri Berliner, a veteran at the public radio institution, says the network lost its way when it started telling listeners how to think.
So when I got a job here 25 years ago, I never looked back. As a senior editor on the business desk where news is always breaking, we’ve covered upheavals in the workplace, supermarket prices, social media, and AI.
It’s true NPR has always had a liberal bent, but during most of my tenure here, an open-minded, curious culture prevailed. We were nerdy, but not knee-jerk, activist, or scolding.
In recent years, however, that has changed. Today, those who listen to NPR or read its coverage online find something different: the distilled worldview of a very small segment of the U.S. population.
Back in 2011, although NPR’s audience tilted a bit to the left, it still bore a resemblance to America at large. Twenty-six percent of listeners described themselves as conservative, 23 percent as middle of the road, and 37 percent as liberal.
By 2023, the picture was completely different: only 11 percent described themselves as very or somewhat conservative, 21 percent as middle of the road, and 67 percent of listeners said they were very or somewhat liberal. We weren’t just losing conservatives; we were also losing moderates and traditional liberals.
An open-minded spirit no longer exists within NPR, and now, predictably, we don’t have an audience that reflects America.
That wouldn’t be a problem for an openly polemical news outlet serving a niche audience. But for NPR, which purports to consider all things, it’s devastating both for its journalism and its business model.